Chief Communications Officer
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Accentuate Staffing is recruiting for a Chief Communications Officer to join a leading company in Raleigh, NC. This role provides leadership and management of the communication and marketing function and serves as an integral member of the executive team. The CCO is responsible for the development of the company’s communication strategy and contributes to the organization’s strategic planning process. The person in this role oversees the administration of communications programs designed to promote, enhance, and protect the organization’s enterprise and reputation, and should be equipped to lead everything from brand-building initiatives to issues management. The CCO will be responsible for the development, integration, and implementation of a broad range of communications, marketing, and public relations activities aligned with the strategic direction and positioning of the organization and its leadership.
The CCO will be responsible for organization’s strategic and integrated communications products and services, including web and social media content, email communications, media, and public relations, print publications.
Responsibilities:
- Develops strategic vision for communications to support and align with organizational priorities, including serving as a company ambassador.
- Oversees and participates in the design and development of all print and electronic communications, ensuring the delivery of high-quality and timely deliverables.
- Responsible for development, oversight and maintenance of company websites.
- Responsible for providing oversight on user experience design services for websites, working closely with IT and other departments.
- Oversees talking points, speeches, presentations and other supporting material as needed.
- Initiates and facilitates focus groups as needed.
- Oversees the day-to-day activities of the communications and marketing team, including staff development, planning and budgeting.
- Travels to support operations, including exhibit booths and board meetings, representing marketing and communications subject matter expertise.
- Sets and tracks success metrics that measure the effectiveness of communications campaigns and initiatives.
- Provides communications and presentation counsel and/or support for directors and senior executives.
- Develops and maintains the annual budget for the department consistent with the business plans and established financial guidelines.
- Responsible for monitoring and managing team’s activities and costs
- Provides leadership and direction to the Communication and Marketing staff.
- Maintains broad knowledge of all aspects of the communication and marketing disciplines.
- Develops and implements integrated strategic communications plans to advance the mission and strategic initiatives and broaden the value of and awareness of programs.
- Creates public relations/marketing strategies that allow leadership to cultivate and enhance meaningful relationships with targeted stakeholder audiences.
- Identifies challenges and emerging issues and works with the executive team, Board directors and staff to facilitate communication opportunities and solutions.
- Assures quality assurance practices and measures are implemented.
- Supports the Board of Directors as a communication consultant on external affairs
Requirements:
- Minimum of 10-15 years of progressive experience in a management role, including the oversight of organizational communications or projects, in the marketing and/or communications field.
- Comprehensive knowledge of business principles and techniques of management, including the recognition and understanding of issues that may impact a medical specialty certifying board.
- Experience developing and implementing communications and marketing plans and delivering successful results.
- Oversight of content management on internal and external channels.
- Experience managing teams, including a customer service center and/or call center staff.
- Experience with customer relationship tools.
- Proficiency with Microsoft Office products and Adobe Creative Suite. Some knowledge of web design and/or SharePoint is preferred.
- Familiarity with healthcare, association or university experience is preferred
- Master’s Degree in communications, marketing and or journalism is strongly preferred
